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spacer Michael Marks Your Produce Man

Check Out This Weeks Recipe from Your Produce Man. Click Here.

Last week’s YOUR PRODUCE MAN’S PRODUCE PUZZZZLE still dealt with another fall item: Is the Pumpkin a fruit or a vegetable? The simple definition of a fruit is: It has seeds and it ripens. The Pumpkin has seeds (as do zucchini squash and cucumbers), but does it ripen? The pumpkin does change color, but is there a ripening process that changes starches into sugar? That's where the controversy lies. Some say, "Yes, the pumpkin does ripen." Others say, No. Officially, according to the USDA and UC Davis, the pumpkin is a gourd, part of the...vegetable family. This week's YOUR PRODUCE MAN’S PRODUCE PUZZZZLE deals with Avocados: Do you pronounce the "Hass" avocado like "pass" or like "toss?" See next week's "Fresh Tips" for the answer.

President George W. Bush knows what he likes. Perhaps the “W” stands for Watermelon,
his favorite fruit.
Senator John Kerry knows more about what he doesn’t like than what he does like…when it comes to fruits and vegetables.

PRESIDENTIAL PRODUCE (Monday, November 1): Tomorrow, America votes. During the Revolutionary War, every musket counted. Today, every vote counts. If you are registered, be sure to take time…and vote. If you still have not decided who you will be voting for as President, then perhaps I can help. Every Presidential elections over the past 15 years, I have developed what is called the “Produce Factor.” I find out the favorite fruits and vegetables of the canidates, so if for no other reason, perhaps you agree with the favorite fruits and vegetables. I call it the “Produce Factor” in Presidential elections. Four years ago, Vice-President Al Gore informed me of his favorite fruits and vegetables: “I like all fruits and vegetables,” he told me, “and I eat a lot of them.” Here was a man who could not make up his mind about his favorite, so how can he make up his mind about important matters of state? Well, this year, we have the Democratic Senator from Massachusettes, John Kerry. After several weeks of pursuing, we finally learned some of the culinary likes and dislikes by a memo faxed to a cateror working for the Kerry campaign. It was a short list of produce items he does not like. We don’t have a list of his favorite fruits and vegetables, but the Senator knows what he doesn’t like, so here we go. First on his list of dislikes…Celery. Now that would concern the late Julia Child, who once lived in Massachusettes. The first lady of food once said, “There are two things you must always have in your kitchen. Onions…and Celery.” The second item on the Senator’s “Don’t Like” list is Tomatoes. California grows 99.9% of all the processed tomatoes in the United States. Since California appears to be heavily favored for Sen. Kerry, I guess he doesn’t worry about offending their tomato farmers. Third on his list of “Don’t Likes” is all citrus. Florida appears to be one of the most crucial states in this election again this year. He doesn’t like citrus? It only happens to be the #1 agricultural item in Florida. And he wants to win Florida? One final item on his list was a surprise. He doesn’t like Ketchup…not even Heinz Ketchup. The Democratic Presidential nominee knows more about what he doesn’t like than what he does like. He knows more about what he is against rather than what he is for. That’s a pretty negative way at looking at fruits and vegetables. Well, to the incumbent, President George Bush. When his campaign was asked about his favorite fruit and vegetable, the answer came quickly. The President seems to know exactly what he likes. His favorite fruit is Watermelon. His favorite vegetable is summer sweet corn on the cob. So there is our “Produce Factor” for the 2004 Presidential elections.

Raspberries are being imported, so prices will be a bit higher.
Blueberries are also being imported, so prices will be higher.

RASPBERRY, BLUEBERRY (Tuesday, November 2): Today, America votes for the next President of the United States. In election coverage on television stations around the country, states will be colored either blue or red, whether that state went Democrat or Republican. So let’s talk a little red and blue in the produce department, Raspberries and Blueberries. This time of year, we start moving quickly into imported berries from Mexico, Chile, Argentia and Guatemala. Most domestic production is done for the season. There are just a few fields still in production in Southern California, mainly some Raspberries. As we begin importing our berries, you will notice two things. First, the basket size gets a little smaller. Second, the price will be higher. It quite costly to efficiently pick, pack and then air-ship berries for next-day deliveries to your favorite grocery store. Within 72 hours, these berries will leave Mexico or Chile, and be in your grocery store. It’s efficient…but costly. Thimble Berries are in full production. Well, at least in places like Chile and Mexico. It may be winter in the Northern Hemisphere, but it is summer in the Southern Hemisphere, so summer berries are plentiful. Some of the best growers in the United States are the same growers of Raspberries in Chile and Mexico. That’s why we can count on the quality of these foreign-grown berries. If an American company has its name on the label, you can be assured they will protect that name by establishing and maintaining the highest standards of excellence in food safety and good agricultural practices. Berries grown in Chile are inspected by USDA and FDA inspectors…in Chile. I have seen the inspection process at the Santiago International airport, where the inspections take place before the berries are loaded onto the containers for shipment. And these berries are air shipped. They are picked, packed, inspected and loaded all in one day. Within 24 hours of picking, those berries are in the United States, either in Miami or Los Angeles. Within another 24 hours, they are heading to the stores in the United States. Remember that Raspberries are the most delicate of the major berries. Treat them like a newborn baby, and wash them just before you use them. Also, buy them just before you use them. They may be more expensive than during the summer months, but to have fresh, sparkling Raspberries in the middle of winter, oh what a treat. One of the most popular berries grown in the Southern Hemisphere is the Blueberry. In the middle of summer is when the United States produces the most Blueberries. Well, it is almost summer in Chile. That’s where most of our Blueberries are starting to come from. Blueberries are a good source of antioxidant activity, which can help lower the risk of cancer and heart disease, and even slow down some of the age-related brain deterioration. According to some recent research from the U.S. Department of Agriculture Human Nutrition Research Center on Aging at Tufts University, blueberries take the lead in a list of antioxidant-active fruits and vegetables. Blueberries contain significant quantities of both antibacterial and antiviral compounds, and have a reputation in northern Europe of fighting infections. They may also help protect against heart disease. Blueberries contain significant quantities of two types of antioxidants: vitamin C and anthocyanin, the pigment that makes a blueberry blue. Recent studies indicate that blueberries in particular may reverse some age-related impairments such as memory loss and motor coordination, as well as increase cell membrane fluidity. In Japan it is also widely felt that the anthocyanin extracted from blueberries can help improve tired eyes. Just 3.5 ounces of blueberries, enough to cover a bowl of cereal in the morning, has the antioxidant capacity of 1,773 International Units of vitamin E. Now, most people have heard about the antioxidant power of substances such as vitamins C, E, and beta-carotene. What most don't know is that fruits and vegetables, especially blueberries, are like super vitamins filled with dozens of other disease-preventing substances! Plump, juicy berries with a deep purple to blue-black skin color highlighted by a silvery sheen called "bloom." The more bloom you find on the berry, the fresher it is. Even Blueberries grown in Chile will still have bloom. How? Because the berries are picked, packed, inspected and loaded onto airplanes at the Santiago International Airport, all within 24 hours. By the time they reach U.S. soil, the Blueberries have been picked for less than 48 hours. The blueberry is the second most popular berry in the U.S.; the strawberry is No. 1. The blueberry muffin is the official muffin of Minnesota. Global Berry Farms partner Hortifrut S.A. is the largest berry producer of berries in South America, with 25% to 40% of the Chilean blueberry, raspberry and Mexican blackberry market. GBF expects a great year for blueberries, raspberries and blackberries this season. According to Edmundo Ruiz, Hortifrut’s President, the potential export for this season is 1 million flats of blueberries and 800,000 flats of raspberries; and 1 million flats of Mexican blackberries. “This translates to a 75% increase in our blueberry and raspberry import program, and a 61% increase in our Mexican blackberry import program,” said John Shelford, President of Global Berry Farms.

It’s time…still…for
a Bartlett Pear

BARTLETT PEARS (Wednesday, November 3): Usually, around July 4th, California pear growers start harvesting their first Bartlett Pears of the year. The Bartlett Pear is the most popular pear in the world, although in most other parts of the world, you will find it marketed as the “Williams” Pear, as it was originally known in England. When the Williams Pear crossed the Atlantic and landed in Massachusetts, a nurseryman named Enoch Bartlett began selling the tree. Unaware of its name, he named the tree after himself. The Bartlett was grown in most regions of the country until a Pear Blight destroyed virtually every pear tree east of the Rockies. That’s why today, all Bartlett Pear production is west of the Rockies. California grows about 60% of the nation’s Bartletts. The middle of summer is Bartlett Pear season. Well, it definitely is not the middle of summer in the US, but there are still some wonderful Bartlett Pears available, some still from California, and most from the Northwest. These pears will ripen nicely, and actually will ripen pretty quickly as well. New research is showing that Pears will ripen better in groups. Don’t set a single pear out in the open air on the counter to ripen. Pears have no natural oils on the skin to keep them from dehydrating and shriveling. Rather, they love to be part of the Pear Gang, a group. Together, whether in a ripening bowl or on the counter, these Bartlett Pears will help each other ripen just perfectly. Call it “group therapy” for Bartlett Pears. Pears are great in many different recipes. My favorite is to makes some Caesar Salad, add some roasted chicken. Put that into a pita, then slide in slices of ripe Bartlett pears. Or, how about a simple chicken Quesedilla with pepper jack cheese and slices of a Bartlett. It’s time…still…for a Bartlett.

Pomegranate: The ruby of the produce department.
 
Was the Pomegranate the “forbidden fruit” from the Garden of Eden?

POMEGRANATE (Thursday, November 4): They are the rubies of the produce department. The pomegranate is one of the earliest cultivated fruits. Historical evidence suggests that man first began planting pomegranate trees sometime between 4000 B.C and 3000 B.C. The pomegranate tree is native from Iran to the Himalayas in northern India and has been cultivated since ancient times throughout the Mediterranean region of Asia, Africa and Europe. The fruit was used in many ways as it is today and was featured in Egyptian mythology and art, praised in the Old Testament of the Bible and in the Babylonian Talmud, and it was carried by desert caravans for the sake of its thirst-quenching juice. Pomegranate is a very popular fruit all over the Middle East. Though it can't be proven for sure, the fruit of the “Tree of Life” mentioned in the biblical history of creation was most likely not an apple, but most probably was a pomegranate. It traveled to central and southern India from Iran about the first century A.D. and was reported growing in Indonesia in 1416. It has been widely cultivated throughout India and drier parts of southeast Asia, Malaya, the East Indies and tropical Africa. The most important growing regions are Egypt, China, Afghanistan, Pakistan, Bangladesh, Iran, Iraq, India, Burma and Saudi Arabia. There are some commercial orchards in Israel on the coastal plain and in the Jordan Valley. It is rather commonly planted and has become naturalized in Bermuda where it was first recorded in 1621, but only occasionally seen in the Bahamas, West Indies and warm areas of South and Central America. Many people grow it at cool altitudes in the interior of Honduras. In Mexico it is frequently planted, and it is sometimes found in gardens in Hawaii. The tree was introduced in California by Spanish settlers in 1769. It is grown for its fruit mostly in the dry zones of that state and Arizona. In California, commercial pomegranate cultivation is concentrated in Tulare, Fresno and Kern counties, with small plantings in Imperial and Riverside counties. There were 2,000 acres of bearing trees in these areas in the 1920's. Production declined from lack of demand in the 1930's but new plantings were made when demand increased in the 1960's. Today, the Golden States produces 100% of the pomegranates grown in the United States, although they can be grown outside as far north as southern Utah and Washington, D.C. but seldom set fruit in these areas. Steeped in history and romance and almost in a class by itself, the pomegranate, Punica granatum L., belongs to the family Punicaceae which includes only one genus and two species, the other one, little-known, being P. protopunica Balf. peculiar to the island of Socotra. Despite its ancient background, the pomegranate has acquired only a relatively few commonly recognized vernacular names apart from its many regional epithets in India, most of which are variations on the Sanskrit dadima or dalim, and the Persian dulim or dulima. By the French it is called grenade; by the Spanish, granada (the fruit), granado (the plant); by the Dutch, granaatappel, and Germans, granatapfel; by the Italians, melogranato, melograno granato, pomo granato, or pomo punico. In Indonesia, it is gangsalan; in Thailand, tab tim; and in Malaya, delima. Brazilians know it as roma, romeira or romazeira. The Quecchi Indian name in Guatemala is granad. The Samoan name is limoni. The generic term, Punica, was the Roman name for Carthage from whence the best pomegranates came to Italy. The island country of Grenada gets both its name and its national emblem from the Pomegranate. The name “pomegranate” is of ancient origin. In classical Latin, the fruit was known either as malum punicum or malum granatum. In these names, malum means “apple”, granatum derives from granum “grain” and means “(multi)grained” (alluding to the many seed grains). The French named their hand-tossing explosive after the seed-scattering properties of the Pomegranate. The name of the weapon granade derives from the same Latin word granum “grain.” The French military division which weilded this weapon, was called grenadiers. When picking out the best Pomegranate, color is everything. And weight. The pomegranate is equal to the apple in having a long storage life. It is best maintained at a temperature of 32º to 41º F (0º-5º C). The fruit can actually improve in storage, become juicier and more flavorful and may be kept for a period of 7 months within this temperature range and at 80 to 85% relative humidity, without shrinking or spoiling. 'Wonderful' variety pomegranates, stored in Israel for Christmas shipment to Europe, are subject to a little surface browning ("husk scald"). Every pomegranate is composed of exactly 840 seeds, each surrounded by a sac of sweet-tart juice contained by a thin skin. The seeds are compacted in a layer resembling honeycomb around the core. The layers of seeds are separated by paper-thin white membranes which are bitter to the tongue. The inner membranes and rind are not generally eaten due to high tannic acid content, but they are useful as a skin wash. These gemlike seeds, completely edible, cluster beneath the thick, red, leathery hide of a pomegranate. Technically, each seed is an aril (sort of a tender pip sealed in a juicy packet). Of California’s three main varieties, Wonderful pomegranates produce the largest fruit with the most vibrant color and the sweetest taste. In season during the fall and winter months, Wonderful pomegranates are superb for eating, cooking and decorating. Mix them with other fruits or flowers to create a dramatic centerpiece, use them to bring life to salads, baked goods and main dishes, or just put them in bowl by themselves. Their deep purple-red, glossy appearance and beautiful shape also make them a must-have for the holidays.

1 2 3 4 5 6
To keep from making a polka-dot mess of your kitchen and your clothes, follow these simple steps to extract the seeds from your Pomegranate. Cut the top and bottom off the Pomegranate (1). Cut wedges into the Pomegranate, but don’t cut all the way through (2). Place the Pomegranate in a large bowl of water and let it soak for 5 minutes (3). Under the water, break open the Pomegranate and gently tear the seeds apart (4). The seeds will sink to the bottom while the pithy pulp and rind will float to the top.. Take a slotted spoon and lift out the pithy pulp and the rind (5). Finally, pour the water and seeds through a strainer to capture the seeds (6).

 

POM is one of the hottest items in the produce department.
 
Thanks to Melissa’s, you can now purchase just the seeds.
The powerful Pomegranate juice has been shown to actually help reduce plaque build up in your arteries.
 
Pomegranate is one very powerful juice.

POMEGRANATE (Friday, November 5): The juice from pomegranates is one of nature’s most powerful antioxidants. In fact, studies show that Pomegranate Juice has more polyphenol antioxidants than any other drink. Yes, more than red wine, green tea, blueberry juice, cranberry juice and orange juice. Because antioxidants guard your body against free radicals, the harmful molecules that can cause heart disease, premature aging, Alzheimer’s disease, even cancer. But don’t just take my word for it. The antioxidant power of pomegranate juice has been well documented in the medical world. Recent laboratory tests have shown that pomegranate juice consumption in mice reduced the size of atherosclerotic lesions by 44%. An atherosclerotic lesion is the build-up of plaque in the inner artery lining that restricts the flow of blood to major organs, including the heart. This condition can lead to atherosclerosis, or "hardening of the arteries," a major factor in heart disease. Additional studies published in the prestigious scientific journals American Journal of Clinical Nutrition, Journal of Nutrition, and Atherosclerosis have demonstrated that the antioxidants found in POM Wonderful Pomegranate Juice reduce low density lipoprotein (LDL) oxidation in mice, and lower blood pressure in hypertensive humans. This is extremely important because LDL cholesterol (i.e. "bad" cholesterol) that has been oxidized is much more likely to become arterial plaque. And high blood pressure (in addition to putting extra stress on your lower left heart chamber) has been linked to increased risk of heart attack and stroke. The bottom line is this. Antioxidants are extremely important to maintaining your overall health. Throughout history, this richly-colored and delicious fruit has been revered as a symbol of health, fertility, and rebirth. Some cultures also believed it held profound and mystical healing powers. Still others chose to use it in more practical ways, as a dye or decoration. The pomegranate’s irresistible appeal and legendary medicinal properties have also made it the subject of countless myths, epics and works of art, from Raphael and Cezanne to Homer and Shakespeare. Many scholars now suggest that it was a pomegranate, not an apple, depicted in the biblical Garden of Eden; a theory that is given further support throughout ancient and medieval times. In the mythical tale of the unicorn, pomegranate seeds "bleeding" from its horn symbolized Christ. The pomegranate tree to which it was bound represented eternal life. Sweet and savory dishes benefit from the pomegranate’s sweetly acidic personality. Enjoy the succulent seeds as a tasty snack all by themselves. Making a great tasting wine, the juice is excellent for flavoring jelly, hot and cold sauces, sorbets, vinaigrettes and marinades. Sprinkle the crisp tasty seeds on salads and desserts or use as a colorful edible garnish for meat, poultry and seafood. Add pomegranate pizzazz to relishes, dips and glazes. Pair with shrimp, halibut, white fish, lamb, goose and Cornish hens. Eggplant dishes love it. Wake up cereal, oatmeal or cream of wheat. Enhance cakes and baked apples. Sprinkle seeds on ice cream sundaes. Marinate seeds in liqueur; top ice cream. Add flavor and color to orange juice. Dress up fancy cocktails and iced beverages. For an easy impressive dessert, blend juice of two limes and one-tablespoon brown sugar, adjusting to desired taste. Seed two chilled pomegranates. Pile the seeds on four fancy dessert plates; slice three bananas and divide among the four servings, arranging slices around the seeds. Drizzle with lime dressing; serve immediately. For elegant syrup, combine one-cup pomegranate juice and one-half cup sugar in a saucepan. Bring to a boil, stirring constantly; continue boiling one minute. Remove from heat and cool. Covered and refrigerated, use within two weeks. Delicious on pancakes, waffles, French toast and crepes. For juice, liquefy seeds in a blender or food processor. Use a fine-mesh sieve or cheesecloth lined strainer to separate seeds from the juice. Whole fruit may be kept at room temperature in a dark cool place about one month; refrigerate up to two months. Seeds can be refrigerated up to three days or frozen for later use. To freeze seeds, place in airtight container; use within six months. Freezing breaks down the seeds, releasing juice as they thaw making them good only for juice, not for fresh eating. Fresh pomegranate juice may be frozen in an airtight container up to six months. One medium fruit usually provides three-fourths cup of seeds and one-half cup of juice. A crafty bonus, this fruit’s unique decorative shape and cheerful rich color add a special touch to holiday tables and centerpieces. Hollowed pomegranate shells make absolutely splendid and unusual candleholders to brighten blah winter days. By the way, those seeds can be a pain in extracting from the shell. Well, guess what? Melissa’s has done all the work for you. That’s right. No more mess or splattering. You can buy just the seeds in an 8 oz. container. Dozens of small seeds are enveloped by juicy bright scarlet colored flesh that are clustered in compartments by an inedible cream colored membrane. Melissa’s is offering just the seeds in this pack so there's no need to fuss with peeling the pomegranate.

 

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